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President Trump Is Making America Great Again

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American campaign slogan

Trump's "Brand America Peachy Once again!" sign used during his 2016 presidential campaign before Trump selected Mike Pence as his vice presidential running mate

"Brand America Not bad Once more" or MAGA ()[a] is a campaign slogan used in American politics popularized by Donald Trump in his successful 2016 presidential entrada. Ronald Reagan used the similar slogan "Let's Brand America Peachy Again" in his successful 1980 presidential entrada. Bill Clinton likewise used the phrase in speeches during his successful 1992 presidential campaign and used it again in a radio commercial aired for his wife Hillary Clinton'south unsuccessful 2008 presidential primary campaign. Douglas Schoen has called Trump's use of the phrase "probably the most resonant campaign slogan in recent history", citing majorities of Americans who believed that the country was in turn down.[2] [iii]

The slogan became a pop culture phenomenon, seeing widespread apply and spawning numerous variants in the arts, amusement and politics, being used past those who support and oppose the presidency of Donald Trump.

Since its popularization in the 2010s, the slogan is considered a loaded phrase. Multiple analytic journalists, scholars, and commentators link it to racism in the United States, regarding information technology as domestic dog-whistle politics and coded language.[4] [5] [vi] [7] The slogan was also at the eye of two events originally reported inaccurately in most media outlets, the Jussie Smollett hate offense hoax and the January 2019 Lincoln Memorial confrontation.[8] [9] [10] [xi]

Use before Donald Trump [edit]

Alexander Wiley [edit]

The phrase was first used past Republican senator Alexander Wiley in a spoken communication at the third session of the 76th United States Congress in anticipation of the 1940 United States presidential election: "What is the mode? Here is America. There are 130,000,000 of u.s.. America needs a leader who tin can coordinate labor, uppercase, and management; who can give the man of enterprise encouragement, who tin can give them the spirit which will beget vision. That volition make America great again."[12]

Barry Goldwater [edit]

The slogan was found in some advertising associated with Barry Goldwater's unsuccessful 1964 presidential campaign.[xiii]

Ronald Reagan [edit]

"Let's brand America great over again" was famously used in Ronald Reagan's 1980 presidential campaign. At the fourth dimension the Us was suffering from a worsening economy at home marked by stagflation and Reagan, using the country's economic distress as a springboard for his campaign, used the slogan to stir a sense of patriotism among the electorate.[14] [xv] [16] [17] Within his acceptance spoken language at the 1980 Republican National Convention, Reagan said, "For those without job opportunities, we'll stimulate new opportunities, especially in the inner cities where they live. For those who've abandoned hope, we'll restore hope and nosotros'll welcome them into a not bad national cause to brand America not bad again."[18] [19]

Pecker Clinton [edit]

The phrase was also used in speeches[20] by Neb Clinton during his 1992 presidential campaign.[21] Clinton also used the phrase in a radio commercial aired for Hillary Clinton'south 2008 presidential principal campaign.[22]

During the 2016 electoral campaign, Clinton suggested that Trump's version, used as a campaign rallying cry, was a message to white Southerners that Trump was promising to "give you an economic system y'all had l years ago, and... move you back up on the social totem pole and other people down."[23]

Christine O'Donnell [edit]

Christine O'Donnell's volume about her unsuccessful 2010 bid as the Republican nominee for a Us Senate seat in Delaware was published past St. Martin'due south Press on August sixteen, 2011, equally Troublemaker: Let'due south Do What Information technology Takes to Brand America Great Again.[24]

Utilize past Donald Trump [edit]

Donald Trump wearing a "Make America Corking Over again" cap during his 2016 presidential campaign

In December 2011, Trump made a statement in which he said he was unwilling to rule out running as a presidential candidate in the hereafter, explaining "I must leave all of my options open considering, higher up all else, we must make America great again."[25] Also in December 2011, he published a book using as a subtitle the like phrase "Making America #1 Once again" – which in a 2015 reissue was changed to "Make America Cracking Over again!"[26]

Trump popularized the slogan "Make America Great Again" past stitching it onto his widely distributed cap

On January ane, 2012, a group of Trump supporters filed paperwork with the Texas Secretarial assistant of State's office to create the "Make America Great Again Political party", which would accept allowed Trump to be that party'southward nominee if he had decided to become a third-party candidate in the 2012 presidential election.[27] Trump himself began using the slogan formally on November seven, 2012, the day later Barack Obama won his reelection against Paw Romney. By his own account, Trump first considered "We Will Make America Nifty", but did not feel like it had the right "ring" to it. "Make America Great" was his next slogan idea, only upon further reflection, he felt that it was a slight to America because information technology unsaid that America was never swell. Afterwards selecting "Make America Great Again", Trump immediately had an attorney register it. (Trump later said he was unaware of Reagan's use in 1980 until 2015, but noted that "he didn't trademark it.")[28] On November 12 he signed an awarding with the United States Patent and Trademark Office requesting exclusive rights to use the slogan for political purposes. It was registered equally a service mark on July xiv, 2015, after Trump formally began his 2016 presidential campaign and demonstrated that he was using the slogan for the purpose stated on the application.[29] [28] [thirty] Trump used the slogan in public as early as August 2013, in an interview with Jonathan Karl.[31]

Imprint displaying "Vote To Make America Great Once again" on a roadside in California before long after the November 2016 ballot

Trump wearing a "Proceed America Great" hat in December 2019

During the 2016 entrada, Trump often used the slogan, especially by wearing hats emblazoned with the phrase in white letters, which presently became popular among his supporters.[32] The slogan was so important to the entrada that at one point it spent more on making the hats – sold for $25 each on its website – than on polling, consultants, or tv commercials. Millions were sold, and Trump estimated that counterfeit versions outnumbered the real chapeau 10 to one. "...only it was a slogan, and every time somebody buys 1, that's an advertisement."[28]

Following Trump'due south election, the website of his presidential transition was established at greatagain.gov.[33] Trump said in 2017 and 2018 that the slogan of his 2020 reelection campaign would be "Keep America Great" and he sought to trademark it.[28] [34] Nonetheless, Trump's 2020 campaign continued to apply the "Make America Great Again" slogan.[35] Trump's vice president, Mike Pence, used the phrase "make America great again, again" in his 2020 Republican National Convention voice communication, garnering ridicule and comparisons to the catchphrase "once again-once again" from Teletubbies.[36] [37] In late 2021, this phrase became the name of a pro-Trump Super-PAC, which was also mocked.[38]

Less than a week after Trump left function, he spoke to advisors almost mayhap establishing a third party, which he suggested might be named either the "Patriot Party" or "Make America Peachy Again Political party". In his first few days out of role, he also supported Arizona land party chairwoman Kelli Ward, who likewise chosen for the creation of a "MAGA Political party". In belatedly January 2021, the former president viewed the proposed MAGA Party as leverage to preclude Republican senators from voting to convict him during the Senate impeachment trial, and to field challengers to Republicans who voted for his impeachment in the Business firm.[39] [40]

[edit]

Donald Trump took the campaign slogan to social media (primarily to Twitter), using the hashtags #makeamericagreatagain and its acronym #maga. In response to criticism regarding his frequent and untraditional usage of social media, Trump defended himself past tweeting "My employ of social media is not Presidential – it's MODERN Twenty-four hours PRESIDENTIAL. Make America Great Again!" on July 1, 2017.[41]

In the first half of 2017, Trump repeated his slogan on Twitter 33 times.[42] In an article for Bloomberg News, Mark Whitehouse noted "A regression analysis suggests the phrase adds (very roughly) 51,000 to a post's retweet-and-favorite count, which is of import given that the average Trump tweet attracts a total of 107,000."[42]

Trump attributed his victory (in office) to social media when he said "I won the 2016 election with interviews, speeches, and social media."[43] According to RiteTag,[44] the estimated hourly statistics for #maga on Twitter alone include: 1,304 unique tweets, five,820,000 hashtag exposure, and iii,424 retweets with 14% of #maga tweets including images, 55% including links, and 51% including mentions.[44]

Donald Trump prepare up his Twitter business relationship in March 2009. His follower-count increased significantly post-obit the announcement (June sixteen, 2015) of his intention to run for president in the 2016 presidential election, with particularly notable spikes occurring afterwards his securing the Republican Political party nomination (May 3, 2016) and after winning the presidency.[45]

Accusations of racism [edit]

Regarding its use since 2015, information technology is considered a loaded phrase. Marissa Melton, a Voice of America announcer, among others,[5] [6] explained how information technology is a loaded phrase because it "doesn't merely appeal to people who hear information technology as racist coded linguistic communication, merely also to those who have felt a loss of condition as other groups have become more empowered."[4] As Sarah Churchwell explains, the slogan now resonates every bit America First did in the early 1940s, with the idea "that the true version of America is the America that looks like me, the American fantasy I imagine existed earlier it was diluted with other races and other people."[46]

Writing opinion for the Los Angeles Times, Robin Abcarian wrote that "[west]earing a 'Brand America Great Once more' hat is not necessarily an overt expression of racism. But if you wear one, it's a pretty expert indication that y'all share, admire or capeesh President Trump'southward racist views about Mexicans, Muslims and border walls."[half dozen] The Detroit Free Press and the Los Angeles Times reported how several of their readers rejected this characterization and did not believe the slogan or MAGA hats are prove of racism, seeing them more in patriotic or American nationalist terms.[47] [48] Nicholas Goldberg described the slogan as "fabulous", writing: "It was vague plenty to entreatment to optimists by and large, while leaving plenty of room for bitter and resentful voters to conclude that we were finally going back to the days when they ran the world."[49] Polling has shown that nigh ten per centum of black voters identified as Trump supporters,[50] [ non-primary source needed ] while near thirty percentage of Hispanic voters identified as Trump supporters.[51] [ better source needed ]

Australian political commentator and sometime Liberal party leader John Hewson writes in Jan 2018 that he believes the contempo global movements against traditional politics and politicians are based on racism and prejudice. He comments: "There should be little doubt about US President Donald Trump'due south views on race, despite his occasional 'denials', assertions of 'faux news', and/or his semantic distinctions. His election campaign theme was effectively a hope to 'Make America Great Over again; America First and Simply' and—nod, nod, wink, wink—to Brand America White Again."[52]

Use by others [edit]

In politics [edit]

Political commentator and author Peter Beinart published a 2006 book titled The Good Fight: Why Liberals – and Only Liberals – Can Win the State of war on Terror and Make America Keen Again [53] drawing on the philosophy of theologian Reinhold Niebuhr later the Invasion of Iraq and early years of the War on Terror. In 2011, Christine O'Donnell published a book about her Republican Senate entrada in the 2010 Delaware special election titled Troublemaker: Allow'southward Practise What It Takes To Make America Smashing Over again.[54]

After Donald Trump popularized the utilize of the phrase, the phrase and modifications of it were widely used in reference both to his election entrada and to his politics. Trump's chief opponents, Ted Cruz and Scott Walker, began using "Make America Nifty Again" in speeches, inciting Trump to send terminate-and-desist letters to them.[28] Cruz afterwards sold hats featuring, "Make Trump Contend Again", in response to Trump'due south boycotting the Iowa January 28, 2016, debate.[55] The phrase has also been parodied in political statements, such as "Make America United mexican states Again", a critique of Trump's immigration policies regarding the U.S.–United mexican states edge.[56] [57]

During remarks at the White House on May 4, 2022, President Biden referred to one-time President Trump's "Make America Great Again" motion, saying, "This MAGA oversupply is really the most extreme political organization that's existed in American history, in contempo American history."[58]

Apply by political rivals [edit]

New York Governor Andrew Cuomo said America "was never that smashing" during a September 2018 bill signing.[59] [60] Former US Attorney Full general Eric Holder questioned the slogan in a March 2019 interview on MSNBC, request: "Exactly when did you lot think America was great?"[61] [62] During John McCain's memorial service on September ane, 2018, his daughter Meghan stated: "The America of John McCain has no need to be fabricated great again because America was always great."[63] Trump afterward tweeted "MAKE AMERICA Smashing AGAIN!" later that 24-hour interval.[64]

Utilise by hate groups [edit]

A 2018 study using text mining and semantic network analytics of Twitter text and hashtags networks plant that the "#MakeAmericaGreatAgain" and "#MAGA" hashtags were commonly used by white supremacist and white nationalist users, and had been used as "an organizing discursive space" for far-right extremists globally.[65]

Other countries [edit]

In June 2017, Emmanuel Macron, President of France, rebuked Trump over withdrawing from the Paris Understanding. The last sentence of the voice communication delivered past him was "make our planet swell once more."[66]

During his campaign for the 2019 Indonesian presidential election in October 2018, former opposition leader Prabowo Subianto used the phrase "make Indonesia great once more", though he denied having copied Trump.[67]

During the Swedish European Parliament election in May 2019, the Swedish Christian Democratic Party used the slogan "Make European union Lagom Again".[68] [69]

February 2019 Fridays for Future protestation in Berlin with the line "Make Earth Greta Again"

Members of the Fridays for Future Movement have often used slogans like "Brand Earth Greta Again", referring to activist Greta Thunberg.[lxx] In 2019, Grant Armour and Milene Larsson co-directed a documentary picture named Make the World Greta Again.[71]

The Spanish far right party Vocalism used as slogan "Hacer a España grande otra vez", or "Make Spain Smashing Again".[72] [73]

In popular civilization [edit]

Rap-rock supergroup Prophets of Rage displaying a "Make America Rage Again" stage properties reminiscent of the "Make America Great Once again" catchphrase as information technology appears on a MAGA hat

The phrase and its variants are widely used and parodied in media.

Adult entertainment [edit]

  • Developed picture star Stormy Daniels, who allegedly had an thing with President Trump, took part in a "Make America Horny Once again" strip club bout. The tour followed Trump's initial 2016 campaign trail and office of the revenue was donated to Planned Parenthood.[74]

Advertising [edit]

  • A Douse-a-roos marketing campaign used the slogan "Make America Dunk Again".[75]

Artwork [edit]

  • Make Everything Great Once more was a street art mural by artist Mindaugas Bonanu in Vilnius, Lithuania.[76] [77]

Comedy [edit]

  • Comedian David Cross'southward 2016 stand-upward bout was titled "Making America Nifty Once more".[78]

Conventions and events [edit]

  • In 2016, two Dragon Con cosplayers claiming an association with Adult Swim and Drawing Network, and dressed as the World Merchandise Middle during the September xi attacks, wore "Make FishCenter Great Again" hats.[79] [eighty] [81]

Fashion [edit]

  • Fashion Designer Andre Soriano used the "Make America Slap-up Again" Official presidential campaign Flag to design a MAGA Gown for celebrities in Hollywood to wear on Cerise Carpeting e.chiliad. 2017 Grammy Awards.[82]

Films [edit]

  • In Hot Fuzz (2007), Inspector Frank Butterman says "Make Sandford Dandy Once more" to Sergeant Nicholas Angel.[83]
  • In Holmes & Watson (2018), Sherlock Holmes wears a "Brand England Great Again" fez hat in one scene.[84]
  • The Syfy pic Sharknado 5: Global Swarming (2017) was released with the tagline "Make America Allurement Again".[85]
  • The tagline for The Purge: Election Year (2016) is "Keep America Swell" (a phrase Trump would later on use as his 2020 campaign slogan); ane of the TV spots for the motion picture featured Americans who explained why they back up the Purge, with 1 stating he does so "to keep my country [America] bully".[86] The next film in the franchise, The First Purge, was afterwards advertised with a poster featuring its title stylized on a MAGA hat.[87]
  • The graphic symbol Paul in Da v Bloods is an avid Trump supporter and sports a MAGA hat throughout the film.[88]

Games [edit]

  • In Assassin's Creed Odyssey (2018), Cleon says "Make Athens Cracking Again" during his campaign confronting Pericles.
  • In the video game Mortal Kombat eleven (2019), Shao Kahn urges Mortal Kombat11 newcomer Kollector to "make Outworld peachy again".
  • The video game Wolfenstein: The New Colossus (2017) used "Make America Nazi-Gratuitous Once again" in its marketing campaign.[89]
  • In Metal Gear Rising: Revengeance (2013), Senator Steven Armstrong uses the phrase "Brand America Swell Over again" during his spoken communication while battling Raiden.[xc]
  • In Hitman 2 (2018 video game), an elusive targed named Vincente Murillo is shown doing a broadcast under the slogan Haz que Colombia sea grande otra vez .[91]

Music [edit]

  • Autumn Out Male child released a remix of their album American Beauty/American Psycho titled Make America Psycho Once more.[92]
  • Rapper Kevin Gates released a song in 2018 chosen M.A.T.A, meaning Make America Trap Again.[93]
  • Make America Rock Once more was a rock concert bout.[94]
  • Rap rock supergroup Prophets of Rage, consisting of members of Rage Confronting the Machine, Public Enemy and Cypress Hill, chosen their 2017 nationwide tour the "Make America Rage Again Tour", using a phase backdrop reminiscent of a MAGA lid.
  • Britain musician and writer James Kennedy released a rock protest album in 2020 called 'Make Acrimony Great Over again'[95]
  • Snoop Dogg released a song titled "Make America Crip Once again".[96]
  • Frank Turner released a song called "Brand America Great Again" on his anthology Be More Kind (2018).
  • Singer Joy Villa produced a single "Brand America Great Again" a few months afterward actualization at the 2017 Grammy Awards in a 'MAGA' clothes.[97]
  • Rapper Lil Wayne wore a lid saying Make America Skate again in Take a chance the Rapper'south video No Problem
  • Hip Hop Producer Zaytoven released an album titled Make America Trap Again (2019), with cover art inspired past the Barack Obama "Promise" poster.[98]
  • Russian activists and artists Pussy Anarchism released a vocal titled Brand America Great Again.[99]
  • Metal band Thy Fine art Is Murder released a song called "Brand America Hate Again" on their album Homo Target (2019). They also sell a hat with the slogan "Make Deathcore Great Once again".

Sports [edit]

  • Then-Washington Nationals baseball outfielder Bryce Harper wore a hat saying "Make Baseball Fun Over again" during a postgame interview in 2016.

Books and Publications [edit]

  • Author Octavia Due east. Butler used "Brand America Keen Again" as the presidential campaign slogan for a graphic symbol, Andrew Steele Jarret, in her 1998 dystopian novel, Parable of the Talents.[100] Jarret is described as "a demagogue, a rabble-rouser, and a hypocrite [who] pulled religion and government together and cemented the link with money from rich businessmen".[101]
  • Writer Andre Louis wrote and published "Make America Date Once more",[102] a satirical volume on dating and relationships.

Idiot box [edit]

  • John Oliver spoofed the slogan on his prove Concluding Calendar week Tonight with John Oliver in a segment defended to Trump, urging viewers to "Brand Donald Drumpf Again", in reference to the original ancestral name of the Trump family.[103] [104] The segment broke HBO viewership records, garnering 85 million views.[104]
  • In the South Park episode "Where My State Gone?" (2015), supporters of Mr. Garrison, who runs a campaign that is a parody of Trump's, are seen property signs bearing the slogan.[105]
  • In the Star Trek: Discovery episode "What's By Is Prologue" (2018), Gabriel Lorca vows to "brand the Empire glorious again", a line that was compared to Trump by many reviewers.[106] [107] [108] [109]

Notes [edit]

  1. ^ Pronunciation used by Trump.[one]

References [edit]

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External links [edit]

  • Reagan at the 1980 GOP convention

dumontthencein.blogspot.com

Source: https://en.wikipedia.org/wiki/Make_America_Great_Again

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